The 14th Advances in Hospitality and Tourism Marketing and Management (AHTMM) Conference will be held at the Emerald Hotel in Bangkok, Thailand, from 5 to 9 July 2027. The international conference will be hosted by the University of the Thai Chamber of Commerce.

AHTMM 2027 will provide a forum for participants from academia, industry, government institutions and other organisations to exchange ideas, present current research and discuss industry case studies concerning hospitality and tourism marketing and management.

The conference aims to examine contemporary issues affecting hospitality and tourism, encourage academic and professional dialogue and develop new perspectives on the sector within an increasingly globalised environment. Contributions are expected to address the theoretical, methodological and practical dimensions of hospitality and tourism marketing and management.

The conference welcomes conceptual, empirical and methodological research papers, as well as country-specific case studies covering different areas of tourism and hospitality. Through research presentations and discussions, AHTMM 2027 will connect academics and practitioners while encouraging the exchange of knowledge on emerging challenges, management approaches and marketing practices.

Further information about submissions, registration and the conference programme is available on the official AHTMM website.

Conference at a Glance

• Event: 14th Advances in Hospitality and Tourism Marketing and Management Conference (AHTMM 2027)
• Host Institution: University of the Thai Chamber of Commerce
• Date: 5–9 July 2027
• Location: Bangkok, Thailand
• Venue: Emerald Hotel
• Participants: Academics, researchers, industry professionals, government representatives and members of other tourism- and hospitality-related organisations
• Types of Contributions: Conceptual, empirical and methodological research papers and country-specific case studies
• Main Focus: Contemporary hospitality and tourism issues, tourism and hospitality marketing, management practices, research methods, industry case studies and the theoretical, methodological and practical dimensions of tourism and hospitality in a globalised environment
• Conference Website: https://www.ahtmm.com/