Entries Awaiting Contribution
Maritime Training

A vessel, operation, market, destination or passenger-experience concept examined within cruise studies, specifically concerning maritime training.

CURRENT AND HISTORICAL TOURISM OCCUPATIONS Cruise, Ferry, Maritime and Yacht Tourism
Open for Applications
Crew Welfare

A vessel, operation, market, destination or passenger-experience concept examined within cruise studies, specifically concerning crew welfare.

CURRENT AND HISTORICAL TOURISM OCCUPATIONS Cruise, Ferry, Maritime and Yacht Tourism
Open for Applications
Cruise Leadership

The process of setting direction, influencing people and mobilizing resources in cruise contexts.

CURRENT AND HISTORICAL TOURISM OCCUPATIONS Cruise, Ferry, Maritime and Yacht Tourism
Open for Applications
Passenger Rights

Legal, moral or customary entitlements associated with passenger.

CURRENT AND HISTORICAL TOURISM OCCUPATIONS Cruise, Ferry, Maritime and Yacht Tourism
Open for Applications
International Maritime Law

The body of legal rules, rights and obligations governing international maritime.

TRANSPORT INFRASTRUCTURE, TRANSPORT TERMINALS AND PASSENGER CARRIERS Maritime and Waterway Transportation
Open for Applications
Cruise Policy

Principles, rules and public or organizational measures used to guide decisions concerning cruise.

CURRENT AND HISTORICAL TOURISM OCCUPATIONS Cruise, Ferry, Maritime and Yacht Tourism
Open for Applications
International Convention for the Prevention of Pollution from Ships (MARPOL)

Passenger vessels designed or operated for international convention for the prevention of pollution from.

TRANSPORT INFRASTRUCTURE, TRANSPORT TERMINALS AND PASSENGER CARRIERS Maritime and Waterway Transportation
Open for Applications
International Convention for the Safety of Life at Sea (SOLAS)

A vessel, operation, market, destination or passenger-experience concept examined within cruise studies, specifically concerning international convention for the safety of life at sea.

CURRENT AND HISTORICAL TOURISM OCCUPATIONS Cruise, Ferry, Maritime and Yacht Tourism
Open for Applications
IMO Regulations

An International Maritime Organization convention, code or guidance framework governing international shipping.

CURRENT AND HISTORICAL TOURISM OCCUPATIONS Cruise, Ferry, Maritime and Yacht Tourism
Open for Applications
Maritime Law

The body of legal rules, rights and obligations governing maritime.

CURRENT AND HISTORICAL TOURISM OCCUPATIONS Cruise, Ferry, Maritime and Yacht Tourism
Open for Applications
Biometric Boarding

A vessel, operation, market, destination or passenger-experience concept examined within cruise studies, specifically concerning biometric boarding.

CURRENT AND HISTORICAL TOURISM OCCUPATIONS Cruise, Ferry, Maritime and Yacht Tourism
Open for Applications
Smart Cabins

Forms of cabins enhanced by connected data, sensors and adaptive digital technologies.

CURRENT AND HISTORICAL TOURISM OCCUPATIONS Cruise, Ferry, Maritime and Yacht Tourism
Open for Applications
Smart Ships

Forms of ships enhanced by connected data, sensors and adaptive digital technologies.

TRANSPORT INFRASTRUCTURE, TRANSPORT TERMINALS AND PASSENGER CARRIERS Transportation Vehicles Cruise Ships
Open for Applications
Maritime Safety

Measures used to prevent injury, accidents and harmful conditions in maritime.

CURRENT AND HISTORICAL TOURISM OCCUPATIONS Cruise, Ferry, Maritime and Yacht Tourism
Open for Applications
Passenger Safety

Measures used to prevent injury, accidents and harmful conditions in passenger.

CURRENT AND HISTORICAL TOURISM OCCUPATIONS Cruise, Ferry, Maritime and Yacht Tourism
Open for Applications
Coastal Ecosystems

A vessel, operation, market, destination or passenger-experience concept examined within cruise studies, specifically concerning coastal ecosystems.

NATURAL AND CULTURAL HERITAGE Geological and Geomorphological Formations Coastal Area
Open for Applications
Ballast Water

A vessel, operation, market, destination or passenger-experience concept examined within cruise studies, specifically concerning ballast water.

TRANSPORT INFRASTRUCTURE, TRANSPORT TERMINALS AND PASSENGER CARRIERS Transportation Vehicles Cruise Ships
Open for Applications
Solid Waste

A vessel, operation, market, destination or passenger-experience concept examined within cruise studies, specifically concerning solid waste.

TRANSPORT INFRASTRUCTURE, TRANSPORT TERMINALS AND PASSENGER CARRIERS Transportation Vehicles Cruise Ships
Open for Applications
Marine Pollution

A vessel, operation, market, destination or passenger-experience concept examined within cruise studies, specifically concerning marine pollution.

TRANSPORT INFRASTRUCTURE, TRANSPORT TERMINALS AND PASSENGER CARRIERS Ports and Terminals Marina TOURISM INSTITUTIONS, ORGANIZATIONS AND ASSOCIATIONS Marinas and Yachting Organizations Maritime and Waterway Transportation
Open for Applications
Green Shipping

A vessel, operation, market, destination or passenger-experience concept examined within cruise studies, specifically concerning green shipping.

TRANSPORT INFRASTRUCTURE, TRANSPORT TERMINALS AND PASSENGER CARRIERS Transportation Vehicles Cruise Ships
Open for Applications
Cruise Sales

A vessel, operation, market, destination or passenger-experience concept examined within cruise studies, specifically concerning cruise sales.

TRAVEL DISTRIBUTION AND INTERMEDIARIES Cruise Booking Platforms
Open for Applications
Hospitality Services

Organized activities delivered to meet user or customer needs relating to hospitality.

TRANSPORT INFRASTRUCTURE, TRANSPORT TERMINALS AND PASSENGER CARRIERS Transportation Vehicles Cruise Ships CURRENT AND HISTORICAL TOURISM OCCUPATIONS Cruise, Ferry, Maritime and Yacht Tourism Cruise Ship Operations
Open for Applications
Cruise Management

The coordinated planning, organization and control of cruise resources, people and operations.

DISCIPLINES, CONCEPTS, AND RESEARCH AREAS Transportation and Aviation Studies Cruise Management
Open for Applications
Onboard Activities

A vessel, operation, market, destination or passenger-experience concept examined within cruise studies, specifically concerning onboard activities.

CURRENT AND HISTORICAL TOURISM OCCUPATIONS Cruise, Ferry, Maritime and Yacht Tourism Cruise Ship Operations
Open for Applications
Port Cities

Urban destinations or settlements characterized by port.

TRANSPORT INFRASTRUCTURE, TRANSPORT TERMINALS AND PASSENGER CARRIERS Ports and Terminals Maritime and Waterway Transportation
Open for Applications
Shore Excursions

A vessel, operation, market, destination or passenger-experience concept examined within cruise studies, specifically concerning shore excursions.

CURRENT AND HISTORICAL TOURISM OCCUPATIONS Cruise, Ferry, Maritime and Yacht Tourism Cruise Ship Operations
Open for Applications
Port Governance

The institutions, rules and stakeholder processes through which port is directed and held accountable.

TRANSPORT INFRASTRUCTURE, TRANSPORT TERMINALS AND PASSENGER CARRIERS Ports and Terminals Maritime and Waterway Transportation
Open for Applications
Smart Ports

Forms of ports enhanced by connected data, sensors and adaptive digital technologies.

TRANSPORT INFRASTRUCTURE, TRANSPORT TERMINALS AND PASSENGER CARRIERS Ports and Terminals Maritime and Waterway Transportation
Open for Applications
Port Infrastructure

The physical, organizational and digital facilities required to support port.

TRANSPORT INFRASTRUCTURE, TRANSPORT TERMINALS AND PASSENGER CARRIERS Ports and Terminals Maritime and Waterway Transportation
Open for Applications
Port Operations

The day-to-day processes, people and resources required to deliver port services or activities.

TRANSPORT INFRASTRUCTURE, TRANSPORT TERMINALS AND PASSENGER CARRIERS Ports and Terminals Maritime and Waterway Transportation
Open for Applications
Marina Management

The coordinated planning, organization and control of marina resources, people and operations.

TRANSPORT INFRASTRUCTURE, TRANSPORT TERMINALS AND PASSENGER CARRIERS Ports and Terminals Marina Maritime and Waterway Transportation CURRENT AND HISTORICAL TOURISM OCCUPATIONS Cruise, Ferry, Maritime and Yacht Tourism Marina and Yacht Tourism
Open for Applications
Ports of Call

A vessel, operation, market, destination or passenger-experience concept examined within cruise studies, specifically concerning ports of call.

TRANSPORT INFRASTRUCTURE, TRANSPORT TERMINALS AND PASSENGER CARRIERS Ports and Terminals Maritime and Waterway Transportation
Open for Applications
Homeports

A vessel, operation, market, destination or passenger-experience concept examined within cruise studies, specifically concerning homeports.

TRANSPORT INFRASTRUCTURE, TRANSPORT TERMINALS AND PASSENGER CARRIERS Ports and Terminals Maritime and Waterway Transportation
Open for Applications
Cruise Terminals

Passenger or cargo facilities that handle transfers and services associated with cruise.

TRANSPORT INFRASTRUCTURE, TRANSPORT TERMINALS AND PASSENGER CARRIERS Ports and Terminals Maritime and Waterway Transportation
Open for Applications
Cruise Ports

Waterfront transport facilities serving vessels and passenger or cargo movements associated with cruise.

TRANSPORT INFRASTRUCTURE, TRANSPORT TERMINALS AND PASSENGER CARRIERS Ports and Terminals Maritime and Waterway Transportation
Open for Applications
Ship Operations

The day-to-day processes, people and resources required to deliver ship services or activities.

CURRENT AND HISTORICAL TOURISM OCCUPATIONS Cruise, Ferry, Maritime and Yacht Tourism Cruise Ship Operations
Open for Applications
Ship Design

The purposeful planning and creation of the form, function and user experience of ship.

TRANSPORT INFRASTRUCTURE, TRANSPORT TERMINALS AND PASSENGER CARRIERS Transportation Vehicles Cruise Ships
Open for Applications
Ship Technology

Technical knowledge, tools and systems used to enable or improve ship.

TRANSPORT INFRASTRUCTURE, TRANSPORT TERMINALS AND PASSENGER CARRIERS Transportation Vehicles Cruise Ships
Open for Applications
Passenger Vessels

A vessel, operation, market, destination or passenger-experience concept examined within cruise studies, specifically concerning passenger vessels.

TRANSPORT INFRASTRUCTURE, TRANSPORT TERMINALS AND PASSENGER CARRIERS Transportation Vehicles Cruise Ships
Open for Applications
Cruise Ships

Passenger vessels designed or operated for cruise.

TRANSPORT INFRASTRUCTURE, TRANSPORT TERMINALS AND PASSENGER CARRIERS Transportation Vehicles Cruise Ships
Open for Applications
World Cruises

Cruise travel, products or operations characterized by World.

CURRENT AND HISTORICAL TOURISM OCCUPATIONS Cruise, Ferry, Maritime and Yacht Tourism
Open for Applications
Theme Cruises

Cruise travel, products or operations characterized by theme.

TRANSPORT INFRASTRUCTURE, TRANSPORT TERMINALS AND PASSENGER CARRIERS Cruise Lines Special-Interest Cruises Maritime and Waterway Transportation
Open for Applications
Boutique Cruises

Cruise travel, products or operations characterized by boutique.

TRANSPORT INFRASTRUCTURE, TRANSPORT TERMINALS AND PASSENGER CARRIERS Cruise Lines Special-Interest Cruises Maritime and Waterway Transportation CURRENT AND HISTORICAL TOURISM OCCUPATIONS Cruise, Ferry, Maritime and Yacht Tourism
Open for Applications
Contemporary Cruises

Cruise travel, products or operations characterized by contemporary.

CURRENT AND HISTORICAL TOURISM OCCUPATIONS Cruise, Ferry, Maritime and Yacht Tourism
Open for Applications
Premium Cruises

Cruise travel, products or operations characterized by premium.

CURRENT AND HISTORICAL TOURISM OCCUPATIONS Cruise, Ferry, Maritime and Yacht Tourism
Open for Applications
Luxury Cruises

Cruise travel, products or operations characterized by luxury.

CURRENT AND HISTORICAL TOURISM OCCUPATIONS Cruise, Ferry, Maritime and Yacht Tourism
Open for Applications
Polar Cruises

Cruise travel, products or operations characterized by polar.

CURRENT AND HISTORICAL TOURISM OCCUPATIONS Cruise, Ferry, Maritime and Yacht Tourism
Open for Applications
Expedition Cruises

Cruise travel, products or operations characterized by expedition.

CURRENT AND HISTORICAL TOURISM OCCUPATIONS Cruise, Ferry, Maritime and Yacht Tourism
Open for Applications
River Cruises

Cruise travel, products or operations characterized by river.

CURRENT AND HISTORICAL TOURISM OCCUPATIONS Cruise, Ferry, Maritime and Yacht Tourism
Open for Applications
Ocean Cruises

Cruise travel, products or operations characterized by ocean.

CURRENT AND HISTORICAL TOURISM OCCUPATIONS Cruise, Ferry, Maritime and Yacht Tourism
Open for Applications
Maritime Tourism

Tourism centred on maritime resources, activities, services or destination experiences.

CURRENT AND HISTORICAL TOURISM OCCUPATIONS Cruise, Ferry, Maritime and Yacht Tourism
Open for Applications
Cruise Travel

Journeys undertaken for purposes or conditions associated with cruise.

CURRENT AND HISTORICAL TOURISM OCCUPATIONS Cruise, Ferry, Maritime and Yacht Tourism
Open for Applications
Cruise Economy

The production, exchange, employment and value-generating activities associated with cruise.

CURRENT AND HISTORICAL TOURISM OCCUPATIONS Cruise, Ferry, Maritime and Yacht Tourism
Open for Applications
Cruise Shipping

A vessel, operation, market, destination or passenger-experience concept examined within cruise studies, specifically concerning cruise shipping.

CURRENT AND HISTORICAL TOURISM OCCUPATIONS Cruise, Ferry, Maritime and Yacht Tourism Cruise Ship Operations
Open for Applications
Cruise Destination

A place developed or recognized for visitor experiences associated with cruise.

Special Interest Destinations DESTINATION Destination Types Cruise Destination CURRENT AND HISTORICAL TOURISM OCCUPATIONS Cruise, Ferry, Maritime and Yacht Tourism
Open for Applications
Cruise Experience

The perceptions, emotions and interactions arising from a person's engagement with cruise.

CURRENT AND HISTORICAL TOURISM OCCUPATIONS Cruise, Ferry, Maritime and Yacht Tourism
Open for Applications
Cruise Operations

The day-to-day processes, people and resources required to deliver cruise services or activities.

CURRENT AND HISTORICAL TOURISM OCCUPATIONS Cruise, Ferry, Maritime and Yacht Tourism Cruise Ship Operations
Open for Applications
Cruise Industry

Businesses, workers and institutions involved in producing and delivering cruise goods or services.

CURRENT AND HISTORICAL TOURISM OCCUPATIONS Cruise, Ferry, Maritime and Yacht Tourism Cruise Ship Operations
Open for Applications
Cruise Studies

An interdisciplinary field examining cruise travel, shipping, destinations, passengers, operations and impacts.

CURRENT AND HISTORICAL TOURISM OCCUPATIONS Cruise, Ferry, Maritime and Yacht Tourism
Open for Applications
Destination Partnerships

Collaborative arrangements in which stakeholders share resources and responsibilities for destination.

CURRENT AND HISTORICAL TOURISM OCCUPATIONS Destination Management and Visitor Information
Open for Applications
Event Security

Policies, personnel and technologies used to protect event people, assets, systems and operations.

DISCIPLINES, CONCEPTS, AND RESEARCH AREAS Tourism Health, Safety, Security, and Risk Management Tourism Security
Open for Applications
Hotel Security

Policies, personnel and technologies used to protect hotel people, assets, systems and operations.

DISCIPLINES, CONCEPTS, AND RESEARCH AREAS Tourism Health, Safety, Security, and Risk Management
Open for Applications
Maritime Security

Policies, personnel and technologies used to protect maritime people, assets, systems and operations.

DISCIPLINES, CONCEPTS, AND RESEARCH AREAS Tourism Health, Safety, Security, and Risk Management
Open for Applications
Tourism Security

Policies, personnel and technologies used to protect tourism people, assets, systems and operations.

DISCIPLINES, CONCEPTS, AND RESEARCH AREAS Tourism Health, Safety, Security, and Risk Management Tourism Security
Open for Applications
Destination Security

Policies, personnel and technologies used to protect destination people, assets, systems and operations.

DISCIPLINES, CONCEPTS, AND RESEARCH AREAS Political Science and Public Administration Destination Management
Open for Applications
Visitor Safety

Measures used to prevent injury, accidents and harmful conditions in visitor.

DISCIPLINES, CONCEPTS, AND RESEARCH AREAS Tourism Health, Safety, Security, and Risk Management Visitor Risk Management
Open for Applications
Destination Recovery

The process of restoring destination functions and capacities after disruption or decline.

DESTINATION Destination Concepts Destination CURRENT AND HISTORICAL TOURISM OCCUPATIONS Destination Management and Visitor Information
Open for Applications
Destination Crisis Management

The coordinated planning, organization and control of destination crisis resources, people and operations.

DISCIPLINES, CONCEPTS, AND RESEARCH AREAS Tourism Health, Safety, Security, and Risk Management Crisis and Emergency Management
Open for Applications
Cruise Crisis Management

The coordinated planning, organization and control of cruise crisis resources, people and operations.

DISCIPLINES, CONCEPTS, AND RESEARCH AREAS Tourism Health, Safety, Security, and Risk Management Crisis and Emergency Management
Open for Applications
Airline Crisis Management

The coordinated planning, organization and control of airline crisis resources, people and operations.

DISCIPLINES, CONCEPTS, AND RESEARCH AREAS Tourism Health, Safety, Security, and Risk Management Crisis and Emergency Management
Open for Applications
Hotel Crisis Management

The coordinated planning, organization and control of hotel crisis resources, people and operations.

DISCIPLINES, CONCEPTS, AND RESEARCH AREAS Tourism Health, Safety, Security, and Risk Management Crisis and Emergency Management
Open for Applications
Climate-related Disasters

A hazard, capability or coordinated action relevant to tourism crisis preparedness, response and recovery, specifically concerning climate-related disasters.

DISCIPLINES, CONCEPTS, AND RESEARCH AREAS Environmental and Natural Sciences Climate Science
Open for Applications
Tourism Resilience

The capacity of tourism systems to anticipate, withstand, adapt to and recover from disruption.

EDUCATION AND ACADEMIC FIELDS Tourism Studies and Management Tourism Studies
Open for Applications
Tourism Risk Management

The coordinated planning, organization and control of tourism risk resources, people and operations.

DISCIPLINES, CONCEPTS, AND RESEARCH AREAS Tourism Health, Safety, Security, and Risk Management
Open for Applications
Tourism Crisis Management

The coordinated planning, organization and control of tourism crisis resources, people and operations.

DISCIPLINES, CONCEPTS, AND RESEARCH AREAS Tourism Health, Safety, Security, and Risk Management Crisis and Emergency Management
Open for Applications
Travel Decision-making

A psychological, social or decision-related concept used to explain tourist and consumer behaviour, specifically concerning travel decision-making.

DISCIPLINES, CONCEPTS, AND RESEARCH AREAS Business and Management Sciences Marketing
Open for Applications
Customer Satisfaction Index (CSI)

A composite measure used to compare or track defined dimensions of customer satisfaction.

DISCIPLINES, CONCEPTS, AND RESEARCH AREAS Business and Management Sciences Marketing
Open for Applications
Neuromarketing

A psychological, social or decision-related concept used to explain tourist and consumer behaviour, specifically concerning neuromarketing.

DISCIPLINES, CONCEPTS, AND RESEARCH AREAS Business and Management Sciences Marketing
Open for Applications
Customer Analytics

The use of data, metrics and analytical methods to describe, explain or predict customer.

DISCIPLINES, CONCEPTS, AND RESEARCH AREAS Business and Management Sciences Marketing
Open for Applications
Brand Equity

The fair distribution of access, opportunities, costs and benefits relating to brand.

DISCIPLINES, CONCEPTS, AND RESEARCH AREAS Business and Management Sciences Marketing
Open for Applications
Luxury Tourists

A psychological, social or decision-related concept used to explain tourist and consumer behaviour, specifically concerning luxury tourists.

TOURISM TYPES AND FORMS Luxury and Premium Tourism Luxury Tourism
Open for Applications
Family Travel

Journeys undertaken for purposes or conditions associated with family.

TOURISM TYPES AND FORMS Social, Inclusive and Demographic Tourism Family Tourism
Open for Applications
Senior Tourists

A psychological, social or decision-related concept used to explain tourist and consumer behaviour, specifically concerning senior tourists.

TOURISM TYPES AND FORMS Social, Inclusive and Demographic Tourism Senior Tourism
Open for Applications
Millennials

A psychological, social or decision-related concept used to explain tourist and consumer behaviour, specifically concerning millennials.

DISCIPLINES, CONCEPTS, AND RESEARCH AREAS Business and Management Sciences Marketing
Open for Applications
Generation Z

A psychological, social or decision-related concept used to explain tourist and consumer behaviour, specifically concerning generation z.

DISCIPLINES, CONCEPTS, AND RESEARCH AREAS Business and Management Sciences Marketing
Open for Applications
Demographic Segmentation

The division of demographic into groups sharing relevant characteristics for analysis or action.

DISCIPLINES, CONCEPTS, AND RESEARCH AREAS Business and Management Sciences Marketing
Open for Applications
Geographic Segmentation

The division of geographic into groups sharing relevant characteristics for analysis or action.

DISCIPLINES, CONCEPTS, AND RESEARCH AREAS Business and Management Sciences Marketing
Open for Applications
Behavioural Segmentation

The division of behavioural into groups sharing relevant characteristics for analysis or action.

DISCIPLINES, CONCEPTS, AND RESEARCH AREAS Business and Management Sciences Marketing
Open for Applications
Psychographic Segmentation

The division of psychographic into groups sharing relevant characteristics for analysis or action.

DISCIPLINES, CONCEPTS, AND RESEARCH AREAS Business and Management Sciences Marketing
Open for Applications
Gastronomy Experience

The perceptions, emotions and interactions arising from a person's engagement with gastronomy.

DISCIPLINES, CONCEPTS, AND RESEARCH AREAS Gastronomy and Beverage Studies Gastronomy Studies CULINARY ARTS AND GASTRONOMY Culinary and Gastronomy Tourism
Open for Applications
Heritage Consumption

A psychological, social or decision-related concept used to explain tourist and consumer behaviour, specifically concerning heritage consumption.

ARCHAEOLOGICAL RESEARCH AND EXCAVATION Archaeological Conservation and Heritage Management EDUCATION AND ACADEMIC FIELDS Heritage, Culture, and Museum Studies Heritage Management
Open for Applications
Destination Authenticity

A psychological, social or decision-related concept used to explain tourist and consumer behaviour, specifically concerning destination authenticity.

Destination Identity Destination Image DESTINATION Destination Concepts
Open for Applications
Cultural Values

A psychological, social or decision-related concept used to explain tourist and consumer behaviour, specifically concerning cultural values.

DISCIPLINES, CONCEPTS, AND RESEARCH AREAS Business and Management Sciences Marketing
Open for Applications
Cross-cultural Consumer Behaviour

The observable actions, choices and responses associated with cross-cultural consumer.

DISCIPLINES, CONCEPTS, AND RESEARCH AREAS Psychology Consumer Behavior
Open for Applications
Slow Tourism

Tourism centred on slow resources, activities, services or destination experiences.

TOURISM TYPES AND FORMS Emerging Tourism Forms Slow Tourism
Open for Applications
Green Consumer Behaviour

The observable actions, choices and responses associated with green consumer.

DISCIPLINES, CONCEPTS, AND RESEARCH AREAS Psychology Consumer Behavior
Open for Applications
Customer Experience Management

The coordinated planning, organization and control of customer experience resources, people and operations.

DISCIPLINES, CONCEPTS, AND RESEARCH AREAS Psychology Consumer Behavior
Open for Applications
Net Promoter Score (NPS)

A psychological, social or decision-related concept used to explain tourist and consumer behaviour, specifically concerning net promoter score.

DISCIPLINES, CONCEPTS, AND RESEARCH AREAS Psychology Consumer Behavior
Open for Applications
Customer Lifetime Value (CLV)

The economic, social, cultural or experiential benefits attributed to customer lifetime.

DISCIPLINES, CONCEPTS, AND RESEARCH AREAS Psychology Consumer Behavior
Open for Applications
Customer Retention

A psychological, social or decision-related concept used to explain tourist and consumer behaviour, specifically concerning customer retention.

DISCIPLINES, CONCEPTS, AND RESEARCH AREAS Psychology Consumer Behavior
Open for Applications